Convention Of Local News Text

The convention of a local news program opening title consists of iconic images of the area of the local along with architecture build and famous land marks. There are also uses of Fast tempo music to excite the viewer, unobtrusive camera movement to create a casual atmosphere rather than a formalistic classic camera angle and shots local news programme then to move a little bit out of the conventional use of camera shot.

Also there are use of colour to represent the brand identity and to the news programme a structure colour coordination, in this case the colour red and white is used in the BBC London news to symbolise the English flag, this shows that the programme is aimed at Londoners because along with the colours there are also use of iconic building such as the big Ben and the London eye.

The presenters of a local news program tend to be within a certain age group. For instance, female presenter tended to be between the ages 30-40, this is manly done to attract the audience through their beauty and sophistication. While male tended to be from age 40+, this is used to attract audience through the use of their maturity and also a sense of sophistication.

But overall both gender speak Standard English, this is use to allow as much people as possible be able to understand them.

The way in which the presenters and the reporters dresses is show to have a bit of a casual dressing which it was a national news program they would be dress formally. For example in the national news the presenter would have worn a full suit, this include a blazer, t-shirt and trousers, while in the local news they are allow to wear a jumper, t-shirt and trousers.

For the mise-en-scene aspect of a local news program it use some or most of the same thing as a nation news with own exception, in the BBC London news the viewers are able to see the radio room behind the anchors where all the information is being processed, this show the views that the news program is continuously processing information to broadcast to the public.

The local news program use of music tend to use orchestral, instrumental and electronic music to modernize the news program as the sounds and music has changed over the various years. Because the BBC also use Tax payers money that also create a limitation of music that can be used which reflect how the show is broadcasted.